diff --git a/NEWS.md b/NEWS.md
index f0e0931..9b26b35 100644
--- a/NEWS.md
+++ b/NEWS.md
@@ -17,6 +17,10 @@
 * `rig add` now correctly installs pak into the user library, instead of
   the system library, even if the user library did not exist before.
 
+* On Windows, `rig add ... --without-translations` installs R without
+  message translations. This is useful if you prefer using R in
+  English on a non-English system (#88).
+
 # rig 0.4.1
 
 * `rig rstudio <version>` and `rig rstudio <version> <project>` work properly
diff --git a/src/args.rs b/src/args.rs
index c7a78f8..573a7f3 100644
--- a/src/args.rs
+++ b/src/args.rs
@@ -140,6 +140,16 @@ pub fn rig_app() -> Command<'static> {
         );
     }
 
+    #[cfg(target_os = "windows")]
+    {
+	cmd_add = cmd_add.arg(
+	    Arg::new("without-translations")
+		.help("Do not install translations.")
+		.long("without-translations")
+		.required(false),
+	);
+    }
+
     #[cfg(target_os = "macos")]
     {
         cmd_add = cmd_add.arg(
diff --git a/src/windows.rs b/src/windows.rs
index 8c4c6cf..7436130 100644
--- a/src/windows.rs
+++ b/src/windows.rs
@@ -45,9 +45,15 @@ pub fn sc_add(args: &ArgMatches) -> Result<(), Box<dyn Error>> {
     let target_path = Path::new(&target);
 
     info!("Installing {}", target_path.display());
+
+    let mut cmd_args = vec!["/VERYSILENT", "/SUPPRESSMSGBOXES"];
+    if args.is_present("without-translations") {
+	cmd_args.push("/components=main,x64,i386");
+    }
+
     println!("--nnn-- Start of installer output -----------------");
     let status = Command::new(&target)
-        .args(["/VERYSILENT", "/SUPPRESSMSGBOXES"])
+        .args(cmd_args)
         .spawn()?
         .wait()?;
     println!("--uuu-- End of installer output -------------------");